Social Media Marketing company Bangalore

Social Media Marketing

Rule the Social Media

Boost your Sales

Engage your Customers Real time

Measurable Results

Better Return On Investments

 

Why Social Media Marketing?

With the number of social media users on the rise exponentially, social media has become a great platform for all the businesses and companies for marketing and creating brand awareness. This is where the concept of social media marketing or social media optimization was born. At first most of the companies used to focus only on Search Engine Optimization (SEO) as digital marketing technique to market their products online but with the changing times, Social Media Marketing has gained great importance and all the companies whether big or small have started to focus on social media optimization as a manner to market their products and also to increase consumer interaction.

Search engines and social media are very closely connected. Social media websites often feed into the discovery of new content such as news stories, and “discovery” is a search activity. Social media websites can also help build links that in turn support into SEO efforts. Many people also perform searches at social media websites to find social media content. Social media marketing programs usually focus on efforts to create content that attracts attention and encourages readers to share it with their social networks. Well planned and executed social media optimization strategies could work wonders.

social media management helps small businesses that are looking to expand their business by reaching out to the customers and big companies are looking to grow their business more through this platform. Social media management helps direct interaction with your customers. A good interaction with the customer will increase the belief of the customers in your business which will give your business a good brand name and much needed boost. Thus, all these factors combined, if implemented correctly, Social Media Marketing can bring a tremendous success to your business.

We at Site Solutions believe in providing the best social media marketing services to our clients through which they can make the best use of social media platforms to promote their business. Our social media management and competitive analysis will help to take better advantage of social media which can help you to drive traffic to your website and also in generating leads. We have helped over 100’s of our clients through our social media marketing services to increase their brand awareness and have increased the traffic to their websites.

 

HOW WE DO


Goals

The first step to any social media marketing strategy should be to define the goals and objectives that you hope to achieve through Social Media. Having the objectives clearly defined allows you to quickly react when social media campaigns are not meeting your expectations.


Key Success Metrics

How will you confirm if your social media marketing efforts are successful? Success with Social Media Marketing is not just about gaining more followers, It is about making money. After all, it is hard to justify spending time and money on something that isn’t improving your bottom line. A few metrics to consider measuring are Conversion Rate, Time Spent on Website, Reach, Brand Mentions, Sentiment and Total Shares



Social Media Audit

Once the Social Media Marketing Goals are defined, you would need to assess your current social media use and how it’s working for your business. Social Media Audit means figuring out who is currently connecting with you via social, which social media sites your target market uses, and how your social media presence compares to your competitors.


Content Plan and Editorial Calendar

In order to achieve your Social Media Marketing Goals you require great content to share. Your social media marketing plan should include a content marketing plan, comprised of strategies for content creation and content management, as well as an editorial calendar. Your editorial calendar lists the dates and times you intend to publish contents through different social media.



Social Accounts

Once you’ve completed your social media audit, it’s time to focus on your online presence. Choose which networks best meet your social media goals. If you have not created a social media profiles on each network you focus on, build them from the ground up with your broader goals and audience in mind.


Track, Analyze, Optimize

Social Media Marketing can only be successful if we are able to Track, Analyze and Optimize Social Media Campaigns.Even the best social media marketers rely on the trial and error method. It might seem basic, but tracking your results, analyzing the data and then making tweaks to optimize them is crucial. Each previous step should be checked after you have had time to analyze the results of your marketing efforts.



 

Why SMM is Beneficial to Your Business?


Ranking Importance

This year resesrch shows that approximately 85% of all Web sites are found via search engines


Major Search Engines

96% of Internet users begin their Web search through a major search engine (Google, Bing, Yahoo, AOL)

Effective strategy

SEO allows you the ability to choose keyword phrases for searches performed by potential customers


342 billion Search Results

In January 2016, more than 17.5 billion searches were performed with 342 billion search results

Bring Visitors

Solid SEO and search friendly Web design will help bring visitors to your Website


Consumer Perception

Consumer perception is that the higher a Web sites is ranked in a search engine


Things we have Done

We are building bridges in web technology in order to connect the client’s goal to reality

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