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App Ads

Simple way to Increase App Downloads

Expand your reach

Instant boost in users

Measurable Results

Better result from each ad

 

An introduction to app ads.


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Create and customize.

To get started just type in the ad text you want, and your location. Google will design and build custom app ads for you, and let you show multiple designs across the entire Google network. Plus, don’t worry – you can always make changes later.

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Set your daily budget.

Decide on a cost-per-install (the amount you're willing to pay for each install of your app), and our ad creation and bidding engines will help boost your campaign's performance, all within your budget.

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Find high quality users.

Tell us which actions you want users to take in your app, and we'll show your ad to people who are likely to complete them.



Expand your reach, big time.

After a simple setup process, your ad will be eligible to reach over a billion people across Google's network, including Google Search, Google Play, YouTube, and thousands of other mobile sites and apps.

 

Get more value from each ad.

To maximize your campaign's potential, Google tests each ad in your account and automatically promotes the designs that perform best. We also optimize based on the types of users you want to find – so, if your app is a multi-level game, we'll take into account the other games users have played and aim for people likely to reach level 5 or higher.

Why SEM is Beneficial to Your Business?


Lead Generation

The Internet never sleeps and so do the Search Engines. With SEM you will drive targeted traffic to your site 24/7. When your site has visibility on search engines, you are going to get targeted traffic every hour, of every day.


Stay Competitive

Do a Google Search with some keywords related to your business. You will see that most of your Competitors are already leveraging SEM, and are taking business away from you. Stay competitive in your industry with SEM

Cost Effective

SEM is cost effective when compared to other traditional advertising media. Search engine traffic is more targeted which makes it easier for you to convert prospects to customers



Control

The levels of control over paid search with platforms like Google AdWords and Bing Ads are truly astonishing, giving you control over

 

 

Brand Building

By achieving high visibility of your website on search engines, you are showing your prospects that your business is an authority in your respective brand or industry. When searchers see your website often, they will remember your brand.


Geo targeting

Whether you want to reach potential clients in your own backyard or halfway across the world, you can target searchers down to their city level location.

Measurability

In today's environment where resources are tight, every penny spent on advertising matters more than ever. Everything with paid search can be measured based on conversions (e.g. lead gen, sale) down to the ad and keyword levels so that you know exactly what's working and what's not performing.

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